2 add Norwalk home fashion centers

anonymous //March 4, 2002

Two Norwalk Furniture retailers have unveiled Your Home Fashion Centers
in their stores.

Frontier Trading Co., located in Clear Lake, Iowa, has installed a 2,500-square-foot display inside of its 8,000-square-foot location.

Amish Haus Furniture, located in Davenport, Iowa, has implemented a 4,000-square-foot display inside of their 18,350-square-foot location. They decided to install the Your Home Fashion Center after meeting tremendous success with the program in their Urbandale, Iowa, location.

The Your Home Fashion Center display is the physical element of Norwalk’s Consumer Driven Marketing program. CDM is designed to put sophisticated and flexible marketing tools in the hands of independent retailers and to position their stores as exciting and consumer friendly places to buy.


AMISH HAUS: Larry Thome, left, Norwalk; Don Wagschal and Sue Wagschal, Amish Haus owners; Judy Wagschal, Amish Haus general manager; Trasi Crowley, Amish Haus store manager.

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